Samantha Tan's name has already become well-known in many circles. At 27, the Asian-Canadian racer co-owns Samantha Tan (ST) Racing and serves as a BMW M ambassador. Throughout 2025 and 2026, she'll be appearing at BMW M events across Asia, Europe, and North America.
Samantha Tan Reaffirms Role as BMW M Motorsport Global Ambassador
Reflecting on her renewed position, Tan said, “I am incredibly honored to continue representing BMW M Motorsport as their Global Ambassador for 2025 and 2026. BMW has played a pivotal role in my journey as a driver, and I'm proud to carry that legacy into new challenges this year - from racing in IMSA with the MV4 GT3 to making my debut at the legendary Circuit de la Sarthe with BMW Team WRT.”
Adam McGregor, BMW NA Motorsport and Customer Racing Manager, echoed her enthusiasm: “We are delighted to continue our relationship with Samantha for another two years. From her days racing in the M2 to now competing in the M4 GT3, Samantha has been an incredible asset to the BMW brand both on and off the track.”
Currently sitting fourth overall in the GTDX championship standings, Tan has plenty of time to refine her craft and add more victories to her resume at just 27. She's already secured two wins in the IMSA VP Racing Sportscar Challenge behind her BMW M4 GT3 wheel. BMW M Motorsport's eagerness to retain her as a global ambassador speaks volumes—her ability to connect with younger fans and her raw driving talent make her a standout who will only continue to improve.
This partnership stands to be one of BMW M Motorsport's most fruitful yet: Tan brings a fresh perspective and has overcome numerous barriers through sheer skill. Later this year, BMW M Motorsport will share additional events featuring Tan. For now, the focus is on celebrating her extension through the 2025 and 2026 seasons—an announcement that makes BMW, Samantha, and racing fans eager for what's ahead.
Discover More About the Samantha Tan & BMW Alliance
BMW is thrilled to carry on its collaboration with Samantha Tan into 2025 and 2026. This extension promises exciting prospects for motorsport enthusiasts and BMW aficionados. Contact us for further details on BMW updates and news.